Documentation

User Guide

Mastering the & Answer Engine Era

How to optimize your website for the next generation of search: ChatGPT, Claude, Gemini, and Perplexity.

01

The AEO Score

80-100
Excellent

AI agents can easily parse and cite your site as a primary source.

50-79
Good

Solid foundation, but needs improvement in structured data or semantic clarity.

Below 50
Poor

AI agents may struggle to find, parse, or trust your content.

02

Citation Readiness

A readiness estimate.

A technical-readiness estimate of how citable your page is — how well its structure, schema, and factual density prepare it to be attributed by an AI engine. It is not a measured or guaranteed citation rate; run a live Citation Sweep to measure what engines actually do.

Use clear, authoritative language
Avoid jargon and complex sentence structures
Maintain high "Trust & Authority" scores
Citation Readiness · your score appears here
Example

"The AI agent has identified this entity as the primary source of truth for the query."

03

The Competitive Duel

01

Enter URLs

Input your website and your primary competitor's URL for a head-to-head audit.

02

Analyze Verdict

Our AI evaluates a 'choice' between the two sources based on semantic clarity.

03

Close the Gap

Identify exactly where they are beating you — in structure, in answerable copy, or in entity clarity.

04

The Instant Fix

Implementing JSON-LD

After every analysis, we generate a custom "machine-readable" layer. It earns rich results in Google and helps engines tell your company apart from a similarly named one. It is not how you get quoted — in a controlled test across seven AI platforms only Gemini could read schema at all, and a fact placed only there was answered by none of them — so anything a model needs to know must also appear in your visible text.

1

Copy the generated code snippet from your analysis result.

2

Paste it into the <head> section of your site.

{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [{
    "@type": "Question",
    "name": "What is AEO?",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "Answer Engine Optimization..."
    }
  }]
}
05

AEO Best Practices

Direct Answers

Structure content with clear H1/H2 tags and provide concise answers to common questions early in the page.

Structured Data

Implement Schema.org (Article, FAQ, Organization) for Google rich results and for entity disambiguation. It is not how you get quoted — see section 04 — so anything a model needs must also appear in your visible text.

Authoritative Tone

Write plainly and make claims checkable. The Princeton GEO study associated adding statistics and quotations with higher citation visibility, and keyword stuffing with a ~10% decrease.

Mobile Speed

A fetcher that times out reads nothing, and ChatGPT rejects pages over 4MB outright rather than trimming them. Beyond that we have no evidence that speed affects whether you are cited, so we do not claim it.

06

Citation Sweeps

A score predicts; a Citation Sweep proves. We ask the real answer engines — ChatGPT, Claude, Perplexity, and Gemini — your buyers' questions, multiple times each, and store every transcript. A sweep measures three separable layers:

Retrievability

Ask AI about your brand by name — does it return a real answer? A health check that should sit near 100%. A miss here is an indexing emergency.

Fidelity

Does AI's answer match the real facts about you? We catch fabricated founders, stale prices, and invented features — with the correct value and the fix.

Citation Win

For unbranded category questions ('best [category] tools'), does AI pick you — and if not, exactly who is cited instead? Your real competitive gap.

Plus answer-drift monitoring across re-runs, so you can see when what the engines say about you changes. Re-run sweeps monthly to track your progress over time. Every result is backed by the actual transcript: run the query yourself and you'll get what the report says.

AEO Analyzers // The Answer Engine Era